Willis Towers Watson
Business Development Manager - National Accounts
Posted on Oct 10 New York, NY 453 views
The Role
Lead Generation:
- Research and identify potential clients within the target market segments, working closely with our Marketing and Global Sales Operations team.
- Qualify leads based on predefined criteria and ensure they meet the company's ideal customer profile.
- Identifies and cultivates a robust pipeline of new business opportunities through proactive outreach, referrals, and leveraging your existing network.
Outreach and Prospecting:
- Use various channels such as cold calling, email outreach, social media, and networking events to generate leads.
- Initiate contact with leads through personalized outreach campaigns.
- Engage with prospects to understand their needs, challenges, and pain points related to compensation management.
- Effectively communicate the value proposition of WTW's compensation surveys and software solutions.
- Aligns closely with marketing and product leaders time effective outreach and delight potential prospects with insights.
- Manage sales campaigns and other outreach initiatives, creating effective outreach messaging that effectively addresses prospect needs and appropriately communicates our value proposition.
New Client Acquisition:
- Qualifies prospects based on business criteria and develops and articulates an understanding of the prospect’s unique compensation data needs.
- Conducts sales calls with prospective clients and positions the unique value proposition of our offerings, providing proof points and product demonstrations as needed.
- Brings in colleagues as needed when adjacent opportunities such as software, consulting or global data agreements are uncovered.
- Create, negotiate, and execute sales proposals across our full suite of products.
- Ensures a smooth handover to Client Care for client onboarding and account management.
Pipeline Management:
- Maintain accurate and up-to-date records of all lead generation activities in the CRM system.
- Track progress of leads through the sales funnel and provide regular updates to the sales team.
- Identify opportunities for process improvement and optimization of lead generation efforts
.
Market Research:
- Stay informed about industry trends, market developments, and competitor activities related to compensation surveys and software.
- Provide feedback to the sales and marketing teams based on insights gathered from prospect interactions.
- Identifying and evaluating emerging client or market needs.
Key Metrics
- Lead generation and qualification
- Pipeline development
- New Business Originated
Top Competencies Required
- Persistence and Resilience
- Goal Orientation
- Excellent written and verbal communication
- Active Listening
- Relationship Building
- Growth Mindset
The Requirements:
- Bachelor's degree in Business Administration, Finance, Economics, or related field.
- 2-3 years of relevant experience in business analysis, sales operations, or related roles.
- Strong analytical skills with proficiency in data analysis and techniques.
- Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams.
- Detail-oriented with a focus on accuracy and quality of work.
- Proven ability to multitask and manage competing priorities in a fast-paced environment.
- Strong command of Microsoft Excel.
- Experience with business intelligence tools and CRM software (MS Dynamics is a plus)
Note: Employment-based non-immigrant visa sponsorship and/or assistance is not offered for this specific job opportunity.
This position will remain posted for a minimum of three business days from the date posted or until a sufficient/appropriate candidate slate has been identified.
Compensation and Benefits
Base salary range and benefits information for this position are being included in accordance with requirements for various state/local pay transparency legislation. Please note that base salaries may vary for different individuals in the same role base on several factors, including but not limited to location of the role, individual qualifications, education/profession certifications, experience, performance in the role and potential for revenue generation (Producer roles only).
Compensation
The base salary compensation range being offered for this role is $75,000- $101,750 USD per year. This role is also eligible for an annual short-term incentive bonus.
Company Benefits
WTW provides a competitive benefit package which includes the following (eligibility requirements apply):
- Health and Welfare Benefits: Medical (including prescription coverage), Dental, Vision, Health Savings Account, Commuter Account, Health Care and Dependent Care Flexible Spending Accounts, Group Accident, Group Critical Illness, Life Insurance, AD&D, Group Legal, Identify Theft Protection, Wellbeing Program and Work/Life Resources (including Employee Assistance Program)
- Leave Benefits: Paid Holidays, Annual Paid Time Off (includes paid state/local paid leave where required), Short-Term Disability, Long-Term Disability, Other Leaves (e.g., Bereavement, FMLA, ADA, Jury Duty, Military Leave, and Parental and Adoption Leave),
- Retirement Benefits: Contributory Pension Plan and Savings Plan (401k)
EOE, including disability/vets